The promoters of this Sweepstakes are Reader's Digest Books & Home Entertainment (India) Pvt Ltd (RDBHE) and Living Media India Ltd (LMIL). It opens annually on 1 January 2012. Entry is by invitation only, and is open to residents of India of legal age. Eligibility for entry to the prize draws offered is dependent upon replying in accordance with the conditions and instructions in the accompanying promotional material. Very important point: No purchase is necessary to enter in the sweepstakes. All eligible entries qualify as finalists and have a fair and equal chance to win.
Products marketed are Magazine, Books, Music CDs, Videos, Merchandise and Jewellery.